Uptown Normal. Every time I walk down this street this is the first thing I notice. It is so fun and inspirational! It is full of symbolism and abstract artwork. It makes you want to take a closer look and find out what all these designs really are! This is definitely something that turns interested pedestrians into customers!
When the walking pedestrian comes and takes a closer look you can see that the crazy/fun/ and abstract paintings correlate perfectly to the artistic flare of the actual store. One can say "it's a little too much" or "it's a bit cluttery" however, I believe that is the stores identity and what makes it so unique and appealing to customers. When you look at this display I believe I can find something that I cannot really find anywhere else. Even with all the merchandise I can still see many vertical lines and there is still a rhythm and flow from the merchandise hung from the ceiling to the table. They could have done a better job making more of the items flow, or emphasizing a certain piece to make something pop out. But overall, I think this store and window is very unique and creative.
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